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<channel>
	<title>Jon Pickersgill</title>
	<link>http://www.jonpickersgill.com</link>
	<description>Jon Pickersgill</description>
	<pubDate>Wed, 15 Feb 2012 10:07:01 +0000</pubDate>
	<generator>http://www.jonpickersgill.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Eyecare Plus - Blue</title>
		<link>http://jonpickersgill.com/Eyecare-Plus-Blue</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/Eyecare-Plus-Blue</comments>
		<pubDate>Wed, 15 Feb 2012 10:07:01 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2812752</guid>
		<description>

&#60;img src="http://payload25.cargocollective.com/1/3/100418/2812752/Beautiful Eyes Press BLUE_800.jpg" border="0" width="800" height="565" width_o="1191" height_o="842" src_o="http://payload25.cargocollective.com/1/3/100418/2812752/Beautiful Eyes Press BLUE_o.jpg" align="left" /&#62; 

Creative: Jon Pickersgill
CD: Re Bruijn

Copy:

You have beautiful eyes. We all do. Up close,
you’ll see incredible shapes, textures and colours
you’ve probably never noticed before. Of course
your eyes aren’t just aesthetically amazing, they
allow you to navigate around your environment
with resplendent ease. To recognise the faces of
loved ones. To experience the splendid beauty
of our world.

Which is why Eyecare Plus optometrists are
focussed primarily on the health and wellbeing
of your eyes. Every Eyecare Plus store is held to
the highest standards of excellence in optical
health care, technical expertise and customer
service. We’re passionate about eyes because
we understand their importance.

Clearly, your eyes deserve to be framed in a way
that enhances their natural beauty, so our range
of eyewear is both fashionable and affordable.
So now you can see well, and look good too.</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>WWF - Orangutan</title>
		<link>http://jonpickersgill.com/WWF-Orangutan</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/WWF-Orangutan</comments>
		<pubDate>Tue, 31 Jan 2012 07:16:22 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2711257</guid>
		<description>

&#60;img src="http://payload20.cargocollective.com/1/3/100418/2711257/WWF Orangutan print.jpg" border="0" width="603" height="800" width_o="603" height_o="800" src_o="http://payload20.cargocollective.com/1/3/100418/2711257/WWF Orangutan print_o.jpg" align="left" /&#62; 

Creatives: Jon Pickersgill, Sarah Jackson, Emily Beautrais, Lisa Dupre
ECD: Philip Andrew</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NZTA - Criminal</title>
		<link>http://jonpickersgill.com/NZTA-Criminal</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/NZTA-Criminal</comments>
		<pubDate>Wed, 26 Oct 2011 10:29:04 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287764</guid>
		<description></description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Road Safety Trust - Distracted Brains</title>
		<link>http://jonpickersgill.com/Road-Safety-Trust-Distracted-Brains</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/Road-Safety-Trust-Distracted-Brains</comments>
		<pubDate>Wed, 07 Sep 2011 09:36:04 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1966935</guid>
		<description>TVC

Click here for the 30 sec TVC


Print campaign

Please press 'FULLSCREEN' below

&#60;img src="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - Girl.jpg" border="0" width="670" height="436" width_o="1380" height_o="900" src_o="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - Girl_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - red light.jpg" border="0" width="670" height="436" width_o="1380" height_o="900" src_o="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - red light_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - Truck.jpg" border="0" width="670" height="436" width_o="1380" height_o="900" src_o="http://payload.cargocollective.com/1/3/100418/1966935/Distracted Brains - Truck_o.jpg" align="left" /&#62; 

Creatives: Jon Pickersgill, Sarah Jackson
ECD: Philip Andrew
Illustrators: Jo Tronc, Blair Sayer, Bec Wheeler

Awards: Bestadsontv.com - Top 6 print ad of the week</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Fly Buys - Music</title>
		<link>http://jonpickersgill.com/Fly-Buys-Music</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/Fly-Buys-Music</comments>
		<pubDate>Sun, 07 Aug 2011 01:01:08 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1829089</guid>
		<description>Ambient, poster &#38; print campaign



Please press 'FULLSCREEN' below

&#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/RCHP.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/RCHP_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/EMINEM.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/EMINEM_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/THE DOORS.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/THE DOORS_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/PEACHES.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/PEACHES_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/NIN.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/NIN_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/BREAD.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/BREAD_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/KORN.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/KORN_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1829089/BEP.jpg" border="0" width="499" height="700" width_o="499" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1829089/BEP_o.jpg" align="left" /&#62; 

Creatives: Jon Pickersgill, Sarah Jackson, Alex Metson, Ben Davidson
ECD: Philip Andrew
Photographer: Lindsay Keats</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NZTA - Zero Limit</title>
		<link>http://jonpickersgill.com/NZTA-Zero-Limit</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/NZTA-Zero-Limit</comments>
		<pubDate>Mon, 25 Jul 2011 08:04:23 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1774156</guid>
		<description>Radio campaign







Creatives: Jon Pickersgill, Sarah Jackson
ECD: Philip Andrew
Sound: Marmalade Audio

Awards: The Radio Bureau - August 2011 ORCA</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Rugby World Cup - Deflated</title>
		<link>http://jonpickersgill.com/Rugby-World-Cup-Deflated</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/Rugby-World-Cup-Deflated</comments>
		<pubDate>Sun, 10 Apr 2011 01:55:00 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287725</guid>
		<description>TVC

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>MAF - Border Control</title>
		<link>http://jonpickersgill.com/MAF-Border-Control</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/MAF-Border-Control</comments>
		<pubDate>Sun, 10 Apr 2011 01:54:57 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287742</guid>
		<description>Poster campaign

Please press 'FULLSCREEN' below

&#60;img src="http://payload.cargocollective.com/1/3/100418/1287742/MAF rockmelon.jpg" border="0" width="405" height="700" width_o="405" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1287742/MAF rockmelon_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1287742/MAF pear.jpg" border="0" width="405" height="700" width_o="405" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1287742/MAF pear_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/3/100418/1287742/MAF apple.jpg" border="0" width="406" height="700" width_o="406" height_o="700" src_o="http://payload.cargocollective.com/1/3/100418/1287742/MAF apple_o.jpg" align="left" /&#62; 

Ministry of Agriculture and Forestry

Creatives: Jon Pickersgill, Sarah Jackson
CD: Paul Nagy
ECD: Philip Andrew
Photographer: Lindsay Keats
Fruit models: Izzat Design</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>APA Group - The Amazing Natural Gas Man and/or Woman</title>
		<link>http://jonpickersgill.com/APA-Group-The-Amazing-Natural-Gas-Man-and-or-Woman</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/APA-Group-The-Amazing-Natural-Gas-Man-and-or-Woman</comments>
		<pubDate>Sun, 10 Apr 2011 01:54:55 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287750</guid>
		<description>DM &#38; Interactive

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NZTA - Coins</title>
		<link>http://jonpickersgill.com/NZTA-Coins</link>
		<comments>http://jonpickersgill.com/following/jonpickersgill.com/NZTA-Coins</comments>
		<pubDate>Sun, 10 Apr 2011 01:54:51 +0000</pubDate>

		<dc:creator>Jon Pickersgill</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1287786</guid>
		<description>Print campaign

Please press 'FULLSCREEN' below

&#60;img src="http://payload.cargocollective.com/1/3/100418/1287786/Coins taxi.jpg" border="0" width="670" height="462" width_o="1219" height_o="842" src_o="http://payload.cargocollective.com/1/3/100418/1287786/Coins taxi_o.jpg" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/3/100418/1287786/coins van.jpg" border="0" width="670" height="473" width_o="1684" height_o="1191" src_o="http://payload.cargocollective.com/1/3/100418/1287786/coins van_o.jpg" align="left" /&#62; 

These ads appeared with the line upside down, making the reader rotate the magazine to read it.

Since it's kind of hard to rotate your computer screen, the line reads 'If you drink then drive you're a bloody criminal'.

Creatives: Jon Pickersgill, Sarah Jackson
CD: Paul Nagy
ECD: Philip Andrew
Photographer: Steve Unwin
Models: Ian Ruxton - Weta Workshop

Awards: AXIS Awards - Finalist</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
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